Colleen Francis
Colleen Francis is a sales expert, author, and the CEO of Engage Selling Solutions, where she helps organizations improve sales performance through strategic consulting and training programs. With a practical, results-driven approach, she works with businesses to craft tailored sales strategies¡ªwhether they¡¯re entering new markets or reassessing existing ones¡ªto align with their objectives and strengths. Colleen¡¯s expertise spans everything from optimizing sales organizations and processes to performance management and training, ensuring that every component supports long-term growth. Her latest book, Right on the Money: New Principles for Bold Growth, offers actionable insights for business leaders looking to scale through smart, adaptable sales strategies. A graduate of the University of Alberta, Colleen has been recognized as a finalist for the IES Speaker of the Year award, highlighting her excellence in both thought leadership and professional speaking. With a blend of hands-on experience, academic grounding, and industry recognition, Colleen is a respected and trusted voice in sales strategy and business development.