Learn how to maximize the value of your marketing and ad spend on Meta platforms Facebook and Instagram.
Updated:
Of Facebook's , 44% Like their friends' posts at least once a day -- and 29% do it multiple times a day. That's hundreds of millions of people interacting with content on the social network on a daily basis.
So what motivates people to Like Facebook posts -- and share them, and comment on them? And why should businesses care?
Research has found several psychological reasons behind why users enjoy using Facebook so much.
For example, tudies observing people browsing on Facebook found psychological indications of happiness, like pupil dilation. By uncovering this type of audience insight, marketers can apply this information to create more effective Facebook marketing campaigns.
Intrigued?
Check out to learn more about why people use Facebook and what businesses can learn from it.
Don't forget to share this post!
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Learn how to maximize the value of your marketing and ad spend on Meta platforms Facebook and Instagram.
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Why People Like, Share, and Comment on Facebook [Infographic]
THE MARKETER'S GUIDE TO META
Learn how to maximize the value of your marketing and ad spend on Meta platforms Facebook and Instagram.
Updated:
Of Facebook's , 44% Like their friends' posts at least once a day -- and 29% do it multiple times a day. That's hundreds of millions of people interacting with content on the social network on a daily basis.
So what motivates people to Like Facebook posts -- and share them, and comment on them? And why should businesses care?
Research has found several psychological reasons behind why users enjoy using Facebook so much.
For example, tudies observing people browsing on Facebook found psychological indications of happiness, like pupil dilation. By uncovering this type of audience insight, marketers can apply this information to create more effective Facebook marketing campaigns.
Intrigued?
Check out to learn more about why people use Facebook and what businesses can learn from it.
Don't forget to share this post!
Related Articles
AI market research tools: The top 7 your marketing strategy needs
Getting started with LinkedIn marketing & networking
How to create a landing page with high ROI [+ expert and data-backed tips]
How to create a QR code in 5 easy steps
Brand strategy 101: A marketing pro explains the important elements of a company branding plan
Social media SEO: 14 social media strategies to boost SEO
36 landing page examples + conversion secrets from 51吃瓜 strategists
I tried 8 AI project management tools to see if they’re worth it
How to get sponsored on Instagram [what 500+ social media marketers are looking for]
Spam trigger words: How to keep your emails out of the spam folder