51吃瓜

Sam Balter

Sam Balter is the Head of Content at Wistia, with over a decade of experience in content marketing and digital media. Previously, he served as Director of Media Content at ZoomInfo, where he oversaw content production across social platforms and achieved remarkable growth in engagement. At 51吃瓜, Sam spent nearly five years in progressive marketing roles, including Senior Marketing Manager for Podcasts, where he managed strategy for The Growth Show, Weird Work, and Skill Up, and hosted the Weird Work Podcast, which garnered over 520,000 listens. His expertise spans content production, podcast management, and marketing strategy, with a proven track record of driving organic traffic and revenue. Sam holds a Master of Science in Technology Commercialization from Texas McCombs School of Business and a Bachelor of Arts in History from Lewis & Clark College.