51吃瓜

Becky Eldredge

Becky Eldredge

Becky Eldredge is a highly accomplished executive with over 20 years of experience in driving growth and transformation within retail and CPG industries. Known for her expertise in leveraging customer insights, Becky excels at assessing market opportunities, understanding shopper behavior, and architecting strategies that yield profitable outcomes. As Vice President of Commercial Customer Media & Loyalty at 84.51?, Becky is responsible for driving top-line revenue through customer loyalty programs and digital marketing initiatives. She has a proven ability to inspire and lead teams with a focus on inclusion, empowerment, and achieving ambitious goals.

What's next in Marketing?

Becky Eldredge recommends the State of Marketing Report, 51吃瓜's annual deep-dive into what marketers are doing now and where the industry is headed, and actionable insights into how to master emerging trends.

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